How to Build a Design System Team (Structure, Roles & Tips)

Apr 30, 2025

Design system element

A design system isn’t just a Figma file.
It’s a product — and every product needs a team.

If you want your design system to scale, evolve, and actually be used, you need the right people behind it — with clear roles, responsibilities, and communication.

Here’s how to build a design system team that works.


🧠 Why Team Structure Matters

  • Clarity: Everyone knows what to own — and what not to.

  • Velocity: Design and dev stay aligned without waiting on each other.

  • Adoption: With clear ownership, systems get updated and respected.

  • Scalability: New needs, themes, and flows don’t create chaos.

💬 A design system without a team is just another abandoned file.


👥 Core Roles in a Design System Team

1. Design System Lead

✅ Owns the vision, roadmap, and governance
✅ Bridges design and dev
✅ Makes prioritization decisions

💬 Think of this person as the product manager of the system.

2. Designers (System Contributors)

✅ Create and refine components
✅ Document usage, behavior, and visual intent
✅ Partner with product teams to ensure alignment

💬 They balance consistency with creativity.

3. Engineers (Component Developers)

✅ Build and maintain coded components (e.g., in Storybook)
✅ Translate tokens and design specs into code
✅ Handle versioning, deprecation, and performance

💬 They ensure the system works across platforms and stacks.

4. Design Ops / Program Manager

✅ Sets up processes, tools, and rituals
✅ Tracks adoption and system health
✅ Manages contribution and review cycles

💬 They’re the glue that holds the system together.

5. Documentation Specialist (Optional but Powerful)

✅ Writes and maintains clear, concise usage docs
✅ Adds do/don’t examples and guidelines
✅ Keeps everything searchable and accessible

💬 Great docs = great adoption.

🧠 Structuring the Team: 2 Proven Models

Model 1: Centralized Team

A small core team owns the entire system.

✅ Works best for startups or teams launching a new system
✅ Tighter control, faster decisions

Model 2: Federated Model

Designers and devs from product teams contribute under shared standards.

✅ Works well for large orgs with multiple squads
✅ Encourages shared ownership and scale

💬 Many teams start centralized, then evolve to federated.


🎯 Tips for Building a High-Functioning System Team

  • Start small: 2–3 people can bootstrap a great v1

  • Build rituals: Weekly reviews, audit days, changelog updates

  • Communicate often: Slack channel, updates, async feedback

  • Measure adoption: What’s being used? What’s ignored?

💬 A healthy system is one that’s visible, useful, and respected.


📘 Want a System Worth Scaling?

Sigma Design System was designed with team structure in mind — modular, documented, and flexible enough to scale across squads.

If you’re building your first team or evolving your current one, start here.

2025 Sigma. All rights reserved. Created with hope, love and fury by Ameer Omidvar.